Our Vision
to mAKE ARTISTS VISIBLE IN EVERYDAY LIFE
MUSED is built on the belief that artists deserve to be seen!
So here is a creative uniform for artists - something that allows creativity to be carried into real life.
We don’t only exist in studios, galleries or on stages. We're on the train, in offices, in gyms, behind tills - creating before work, after hours or in the spaces in between. Often unseen.
The Philosophy
Humus is a multidisciplinary artist - a poet, painter, designer, singer, digital artist and martial artist.
For her, creativity has never been one thing, it’s how she moves through the world and enjoys it.
The idea for MUSED came to her during rush hour, on the Tube, surrounded by people heading to work whilst she was writing a poem on her way to work too. She realised no one knew she was a poet.
It made her wonder how many others around her were quietly creating too and here, she decided she wanted to make them more visible in the everyday.
Our Values
From designing our products, to serving our customers, to collaborating with each other - at MUSED, everything is guided by our values. As we grow, these same values continue to propel our brand and culture.
EXPRESSION
Expression is the whole point. Whether through art, movement, sounds, words or stillness - We exist to honour what needs to be expressed.
LOVE
Love is the foundation for everything. It’s how we treat each other and our work, how we create and how we show up with care and grace.
COLLABORATION
Nothing here is built alone. We believe in power in numbers, therefore creating with people. Sharing our art, exchanging ideas and growing together.
Our Products
Every MUSED piece is designed by a real artist or creative.
Each design comes from lived experience like the thoughts we carry, the things we want to, but don't always say, the parts of ourselves we want to show the world.
MUSED is committed to valuing creative labour and respecting the work that goes into making.
Wherever possible, collaborators and commissioned artists are paid fairly for their contributions.
Our Community
This is more than clothing. It’s a growing community of artists and creatives across disciplines.
We want to bring people together so they can connect, collab, showcase, be seen and feel a sense of belonging.
Whether you’re just starting out or quietly creating in the background, MUSED is committed to spotlighting real artists and real stories.
This is about belonging and supporting.
STAY IN TOUCH
MUSED will continue to grow beyond the pieces and further evolve into gatherings, collaborations and creative spaces.
Stay connected to be the first to hear about events, projects and moments happening near you.